Why we need a World Sustainable Toy Day
The global toy industry is the most plastic intensive in the world with a linear business model based on high consumption of disposable plastic toys.
It is on track to produce 1 million tonnes of waste annually. At the same time 75% of kids are worried about their future because of climate change and the oceans are in a plastic-waste crisis.
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Toys shape how kids see and interact with the world, which gives us the opportunity and responsibility to use play to help them become more climate confident. I think we can leave them a better legacy than ocean waste and toys they lose interest in after just one week!
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We're excited about establishing World Sustainable Toy Day to be celebrated annually on the 3rd Friday of November (one week before Black Friday). Join us to promote sustainable toys and a more eco-friendly toy industry!
We're excited about establishing World Sustainable Toy Day to be celebrated annually on the 3rd Friday of November (one week before Black Friday). Join us to promote sustainable toys and a more eco-friendly toy industry!
What you can do:
Head to the latest World Sustainable Toy Day page for info and resources:
- World Sustainable Toy Day 2023: Towards a Carbon Neutral Toy Industry
- World Sustainable Toy Day 2022: Toys that Last
Supporters
"IETP congratulates the team behind World Sustainable Toy Day. A day which brings the industry together to inform consumers is a wonderful idea and we hope to see this community grow over time."
- Carmel Giblin, CEO, ICTI Ethical Toy Program- Carmel Giblin, CEO, ICTI Ethical Toy Program
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*Changing the World Toy by Toy, Sonia Sánchez, 2021